What is the AARRR?

Today I want to show you a very useful tool for any business, it is a framework called AARRR. It is often used in companies exploring new niches, in startups, or also in SaaS companies.
The AARRR has 5 stages, which represent the process our customer goes through from the moment he/she meets us until he/she buys from us.

The Infinite Game

Simon Sinek, a highly recommended author, became famous as a result of the “WHY” theory. Simon says that today’s leaders play a finite game. In other words, they interpret the reality of their companies as a game with an end.
They seek an immediate result with one goal in mind: to win and outperform the competition. Typical of a short-term mentality.
What does Sinek propose? Find a different way of leading companies. That we do so with an infinite game in mind.

How to avoid problems with content created by Artificial Intelligence?

One of the most commonly heard concerns about Artificial Intelligence is distinguishing AI-created content from human-created content. Well, for the avoidance of doubt, it occurred to me that AI-generated assets could be referenced in a blockchain. This would make it possible to check whether a piece of information has been created by AI or not. What do you think about it? I tell you about it in this video.

Forced to use Artificial Intelligence

Today I want to tell you about someone. Ethan Mollick is a professor of innovation at the Wharton School who has forced his students to use artificial intelligence in his classroom. He has also created a practical guide to using AI, a resource he uses in his classes. In this video, I tell you a bit more about him and about this guide.

Do you have lots of meetings?

Do you know how many hours of your working day you spend together?

I’ll give you a few facts that might ring a bell:

1 – We spend a third of our working day in meetings.

2 – 7 out of 10 meetings are unproductive.

3 – We spend 4 hours a week on pre- and post-meeting tasks.

4 – It is estimated that by 2030 the conference market will have a volume of around $20 million.

My experience tells me that the tendency, especially in large companies, is to fill up with meetings that serve no purpose. Often without a clear plan and structure to define the objectives of these meetings.

And what do we do with it?

Your mind doesn’t understand exponential changes

Legend has it that the inventor of chess gave a copy of his game to King Midas. He gratefully told him to ask for whatever he wanted in return, imagining that he would ask for gold or precious stones.

The inventor asked for one grain of rice in the first box, two grains of rice in the second, 4 in the third,… and so on, doubling the number of grains of rice for each box. The King agreed without thinking about it. He did not consider what was in front of him.

When do we have to give up a project?

When we talk about professional projects, we tend to always speak positively, with the idea of adding, starting, creating… But there is something that is also important, and that is the fact of knowing how to stop. To get off the train, to give up.
And in relation to this, the most difficult thing is to know when to stop.
How do you know if the time has come to abandon a project?

GPT Chat: an opportunity

Everyone is talking about the GPT Chat.

One of the reflections I have heard the most is in reference to everything that is going to replace Artificial Intelligence. In this video I bet on turning the tortilla upside down, so that we stop thinking about what it will replace and think about how it can help us to grow, to be better.

What do you think about the change?

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